Book marketing is one of the most important aspects of publishing your own book. This is because the ability to market your book effectively is closely linked with your book being read by potential readers. Without book marketing people will not be able to know about your book. No matter how good your book is, without proper book marketing you will have a very hard time selling it. Which is why it is very important that you market your book to the best of your ability. Here are 5 great tips on how to market your book effectively.
- Cultivate a fan base
Cultivating a fan base is one of the most effective ways you can market your book. This is because a good fan base could mean the difference between your book’s success or failure. Having a good fan base provides your book with a good and stable foundation. It also increases your chances of being noticed by well-known authors in the same genre. The most important thing to remember while cultivating a fan base is that your fan base serves as your most loyal supporters thus your work should never disappoint.
- Create a blog site
One of the best ways to market your book in this day and age is by creating a blog site dedicated to your book. You can create a blog that shows your work as an author. You can create various articles that shares your passion for writing and shows willing readers your writing style. Having a blog site opens you up to readers and authors from the same genre. It will allow you to reach out to people with the same interests and cultivate friendships with other authors. This is also a great way to cultivate a fan base for your work.
- Use Social Media extensively
In this day and age Social Media is one of the most effective ways to promote a product. Social Media is a great way to advertise your book to the public. It is also a great way to make a buzz about your book in the literary world. Social Media is an advertising game changer because it reaches a huge number of people. You can use well known Social Media sites to market your work. For example you can use Facebook to spread word of your book. You can also advertise your work through Instagram and other social media sites. You can even make a book trailer and upload it through YouTube or other related sites. Social media offers you limitless opportunities to advertise your work.
- Write extensively
Before you think of releasing your book you should already be writing extensively in your chosen genre. This will allow you to gain a presence in your chosen genre. It all really depends on your chosen genre. If you are interested in writing a book about Science, you should contribute to scientific magazines and websites. Or if you are more interested in Science Fiction you could write short stories about your favorite characters or books. It is all about making a presence in your chosen genre and making an impact there. That way once you do publish a book and market it, you already have a fan base waiting for your work.
- Make yourself an authority in your chosen genre
One of the best ways to market your book is to make yourself very important in your chosen genre. If you can make yourself an authority in your chosen genre you will not only have a fan base, but your book may even be long awaited. For example, you are a great fan of the sport of boxing. You have extensive knowledge in the sport and all its greatest matches. You have incredible knowledge of the figures in boxing and have written extensively on the sport. You have written extensively for the most renowned publications such as the Ring Magazine. This grants you a great amount of respect and may even earn you a revered status in the boxing community. And should you choose to write a book on the genre you will be surprised at how many people are waiting eagerly for your book.